• WHAT WE DO

  • WORK

  • WHY US

  • OUR PAST

  • NEXT

  • IDEAS

  • More

    Use tab to navigate through the menu items.
    TWIST of LEMON logo
    • All Posts
    • Strategy
    • UNSOLICITED
    Search
    UNSOLICITED: Bang and Olufsen
    Emil Kotomin
    • Mar 10, 2021
    • 4 min

    UNSOLICITED: Bang and Olufsen

    Original image by Marvel Studios Prelude Unlike most of my pieces, this one was triggered not by the business news, but rather by pure...
    UNSOLICITED: Fitness Parks
    Emil Kotomin
    • Feb 24, 2021
    • 3 min

    UNSOLICITED: Fitness Parks

    Original photograph by Fitsum Admasu Prelude If the piece on smart parks I wrote some five years ago had been (by a very tall chance)...
    Brand Survival Post-COVID: 5 Ways to Nurture Consumer Loyalty
    Emil Kotomin
    • Jan 17, 2021
    • 3 min

    Brand Survival Post-COVID: 5 Ways to Nurture Consumer Loyalty

    Even before COVID-19, the retail industry was undergoing a structural transformation. The expansion of digital platforms like Amazon into...

    © 2021 by Twist of Lemon

    • LinkedIn